Uniform Blog

Why Corporate Polo Shirts Will Always be the “Go To” Uniform Shirt.
by Edward Leaney
The story of the polo shirt is impressive. There was a need for a practical shirt to wear when playing polo. Back in the 1800s, players always wore long sleeve button up shirts in this elitist sport. But the heat and restriction of movement required shorter sleeves, so they simply cut them off and added buttons to keep the collars blowing in the wind...

The benefits of adding a school uniform to a school’s wider improvement measures.
by Edward LeaneyThere is a general belief that the school uniform supports the development of a whole school ethos and therefore supports discipline and motivation...

Are you reviewing your Visual Marketing Plan this Financial Year?
by Edward Leaney
Despite the wisdom and many benefits of creating a rock-solid marketing plan, almost all marketing plans contains the same fault: They're written...

Improving Brand Perception through Visual Concepts such as Uniforms
by Edward Leaney
The way your brand message can be conveyed through corporate clothing is powerful and often overlooked in an increasingly digital world, where face-to-face contact between a brand and its customers is dropping.

High-end fashion designers create uniforms for companies
by Edward Leaney
Big-name fashion designers are getting a piece of the corporate pie by designing for major airlines and corporates. Trading Paris runways for actual runways at airports, designers like Zac Posen are launching chic and sophisticated uniforms for major American Airline, Delta.

Unpacking the psychology behind uniform
by Edward Leaney
What is the purpose of wearing a uniform? What is the psychology behind carefully chosen uniforms specific to certain professions? Should your employees wear a uniform purely for the sake of it?

How to choose colours for your professional uniform.
by Edward Leaney
Choosing or designing your corporate uniform takes much effort and investment. How can you ensure that you get the best ROI out of your staff unif...

How your company uniform can nail first impressions
by Edward Leaney
You may have heard classic clichés - “You never forget the first impression”, or “First impressions count!” So Why are first impressions so important - especially for your company brand?
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